★ Work With Us ★

Ride forThe Brand.

We don't hire influencers. We back hard workers with cameras — tradesmen, rodeo athletes, ranchers, and creators who were living this life long before they held one of our cans. Get paid, get gear, get backed.

10–20%
Commission on your code
1000
Follower minimum (Ambassador)
Weekly
Application reviews

Pick your lane

Three Ways to Ride With Us

Different lives, same standard: the worker is the hero, the can just fuels the story. Every track earns, every track gets gear, every track is family.

The Everyday Hand

Ambassador

You swing hammers, run cattle, pull wrenches, or work the rigs — and you post your real life.

What you get
  • Your own code: 10% commission to you
  • Discounted cases for your own stock
  • A spot on the Creator Board

The ask: 8 posts a month, tag @reckinenergy, keep it real. No scripts, ever.

Apply as an Ambassador
The Flagship Track

The Competitor

Reckin Athlete

Bull riders, ropers, barrel racers, bronc riders — pro, amateur, or college rodeo (NIL welcome). You compete like we formulate: no almosts.

What you get
  • Sponsorship package — product supply, gear kit, custom deal
  • Entry-fee support at select events
  • Featured on the site, socials & content shoots
  • Ride the same roster as Brody Cress

The ask: rep the patch in the arena, a few content days a year, live the standard.

Apply as an Athlete

The Content Machine

Creator / Affiliate

You've built an audience in blue-collar, western, or ranch life — any size, engagement over eyeballs — and you know how to make a clip move product.

What you get
  • Tiered commission: 10% → 15% → 20% as your volume climbs
  • UGC bounties — $50–$150 per licensed clip
  • Whitelisting: we put ad spend behind your best clips
  • Early product for every launch & limited drop

The ask: 15+ posts a month, usage rights on tagged content, no competing energy brands.

Apply as a Creator

Dead simple

From Application to First Check

1.

Apply in 2 Minutes

Pick your track, drop your handles, tell us who you are. No media kits, no agencies required.

2.

Real Humans Review Weekly

Every application gets read — the founder still reads 'em. We're looking for real life, not production value.

3.

Starter Box + Live Code

You're in: your code goes live, your name hits the Creator Board, and any product or sponsorship perks ship out. Commissions pay out monthly.

Same brand, same rulesThe Creator Board

Customers climb The Board with cases. The team climbs it with cases moved. Every code redemption stacks your tally — and every month, the top hand gets paid extra for it.

Monthly Top Creator: $500 cash + a gear box + your clip featured on the homepage and our ads. Quarterly champ takes a custom Reckin buckle.

Top Creators · This Month● Updated weekly
🏆Travis N 23cases moved
🥈Roy D 8cases moved
🥉Roger G 1cases moved
You'd Be Riding With Brody Cress.

The bar's already set

You'd Be Riding With Brody Cress.

Nine-time NFR qualifier. The first name on the roster set the standard for everyone after: compete hard, live it for real, and let the work do the talking. That's the company you'd keep — in the arena and on the feed.

The roster's growing on purpose, not fast. If you're the real thing, there's room.

Bonus Play: Get a Shop Stocked, Get Paid.

Know a company that should be running Reckin in the crew cooler? Team members earn a $150 bounty when a referred business places its first bulk order through Fuel Your Crew — on top of your regular commission.

See the Crew Program

Throw your hat in

The Application

Two minutes, no fluff. Reviewed weekly by real humans.

Straight answers

Team Questions, Answered

For the Ambassador track —1000 minimum. We'd rather have a framer with 1000 real followers who lives it than a lifestyle account with 90k who doesn't. Creators are judged on engagement and content quality, not raw count.

Commissions from your code pay out monthly. UGC bounties pay when a clip is licensed. Athlete deals are structured individually. Creator Board prizes pay the first week of the following month.

Other brands, yes — other energy drinks, no. Boots, tools, tack, feed, trucks? Rep away. But one energy patch on the vest, and it's ours.

Real work, real life: the pour on the tailgate, the arena warm-up, branding. The worker is the hero — the can's just in the shot. If it looks like an ad, we'll probably pass; if it looks like your Tuesday, we're in.

Reviews happen weekly. If it's a yes, you'll get an email with your code, your starter box tracking, and the team handbook. If it's not yet, keep posting and reapply in 90 days — persistence is on-brand.